Economic sectors
Launch a PPP program for Creative Industries Companies in Jordan
A free 17-page guide · The $500 trillion PPP infrastructure opportunity
What this guide is for
Your company launches a PPP program to build and run studios, creative hubs, cultural venues and heritage experiences as public-private partnerships (PPPs) and to bring digital twins and visual storytelling to infrastructure.
The case
Creative companies let people see what will be built
Every large project has to win public support, explain itself to investors and give people a reason to visit, and governments own many of the museums, heritage sites and cultural venues that could host new experiences. The projects of the next fifty years will be designed in digital twins and presented in film, games and immersive media long before they are built. This guide invites creative industries companies in Jordan to launch a PPP program, starting with the projects at home.
The guide
Bring the $500 trillion PPP opportunity to life
Your company opens a dedicated PPP creative program, a team and a set of offers that build and run studios, creative hubs and cultural venues with government partners and make every project visible to the public, starting with Jordan’s $86 billion of projects and the $46 billion anchored in Aqaba.
01
A PPP creative team
A dedicated team that knows how PPPs are prepared, procured and paid follows every studio, venue, museum, heritage and urban project in the pipeline from the first market sounding, and it offers each sponsor the visual and public engagement work its project needs.
02
Studios and creative hubs
Production studios, sound stages, gaming and animation hubs and maker spaces can be built on public land and run as concessions in which the company invests, operates and shares revenue with the public owner, so local talent has the facilities to work at home.
03
Museums, venues and heritage experiences
Museums, theaters, event venues and visitor experiences at heritage sites can be designed, equipped and run with private partners, with immersive exhibits, digital guides and programming that bring visitors back, while the collections and sites stay under public control.
04
Digital twins and public engagement
Every PPP has to be seen and understood before it is built. The company produces digital twins, visualizations, films and interactive models that contracting authorities use to consult the public, bidders use to present their tenders and investors use to see what they are funding.
05
Small-scale PPPs and direct proposals
Jordan’s PPP Regulation No. 9 of 2024 defines small-scale PPPs below $14.1 million, which can be bundled into one feasibility report and one tender, and PPP Law No. 19 of 2023 accepts direct private proposals under Article 15. Your company can propose a creative hub, an immersive exhibit or a heritage experience and run it as a concession.
Why creative industries companies
Creative companies let people see what will be built
A PPP has to win the trust of the public, the lenders and the government before anything is built, and museums, venues and heritage sites need content and programming to draw visitors for decades. Creative industries companies make the images, stories and experiences that do both.
Where creative companies fit in a PPP
- Engagement
- Films, visualizations and interactive models that explain a project to the public, its users and its neighbors during consultation.
- Tender
- Renderings, animations and digital walkthroughs that make a consortium’s bid clear to evaluators and lenders.
- Digital twins
- Detailed visual models of each asset that operators, lenders and government use throughout the concession.
- Venues
- Studios, creative hubs, theaters and event venues built on public land and run under long contracts.
- Heritage
- Museums, exhibits and visitor experiences at heritage sites designed, equipped and run with the public owner.
What changes for creative companies
AI, robotics and tokenization move creative work to the center of infrastructure. Generative tools and game engines turn engineering models into experiences anyone can explore, scanners and drones capture sites and progress in three dimensions, and the digital twin becomes a shared record that every party relies on. Tokenized stakes then let audiences and regional investors own part of the studios, venues and experiences they enjoy.
Why a program, and why now
A creative company that sells to projects one job at a time arrives late, after the design is fixed, on budgets set by others. A program lets your company join consortiums while the bid is being shaped, bring studios, venues and heritage experiences to government as its own proposals and keep each digital twin for the life of the asset. Jordan’s pipeline is large and early, and the creative partners chosen now will shape how its projects are seen for decades.
Futureproofing
Futureproof Creative Industries Companies in Jordan for the infrastructure singularity
This free 17-page guide shows how, with small PPPs in parallel, PPP research labs, artificial intelligence, robotics, tokenization and six first steps.
Jordan and Aqaba
An $86 billion pipeline to start with
Every one of them will need images, models and stories that explain it to the public, investors and visitors. A Jordanian creative company that brings one project to life at home can carry the same studio and skills to the next one across the region.
- $86B
- of PPP and infrastructure projects in development in Jordan
- $46B
- of them anchored in Aqaba
Artificial intelligence
AI multiplies what a small creative team can produce. Generative tools turn drawings and engineering models into renderings, animations and walkthroughs quickly, and the same tools translate, voice and adapt each film or exhibit for new audiences. A creative company can produce the visual and public engagement work for many PPPs at once and keep each digital twin current as the project changes.
Robotics
Robotics gives creative companies new tools and new subjects. Camera drones film sites and construction progress from the air, laser scanners and robotic rigs capture heritage sites and buildings in three dimensions, and motion control and animatronics bring exhibits to life. The same scans feed the digital twins that operators use to run each asset.
Tokenization
A studio, venue or heritage experience under a PPP earns from tickets, rentals and licensing, the kind of revenue a token represents well. A creative company can offer tokenized stakes in the PPP assets it runs to audiences, the diaspora and regional investors, pay holders as the revenue arrives and publish attendance and bookings so holders can follow the asset as it performs.
Small PPPs and research labs
Small PPPs suit creative work well, because a pop-up exhibit, a studio fit-out or a digital guide for a heritage site can open quickly and be measured from the first visitor. A creative company can run lab pilots at many venues and sites at once, test new immersive formats and visualization tools and carry the best results into larger concessions.
Unsolicited proposals
A creative company sees where a museum lacks visitors, where talent lacks studios and where a project struggles to explain itself to the public. A direct proposal lets it turn that knowledge into a project of its own design, such as a creative hub or an immersive heritage experience, and keep the right to match the best offer if the project goes to tender.
The program
How the program could work
The program can sit inside the company’s production and design teams, with a PPP lead at its center and the studios, talent and tools the company already has behind it.
- PPP team
- A small team of producers, designers, technologists, finance and legal people that covers every PPP in the pipeline from the first market sounding.
- Engagement
- Visualization, film and consultation packages for contracting authorities and bidders, priced for each project stage.
- Digital twins
- Twins built from design and scan data and kept current for operators and lenders across the concession.
- Studios and hubs
- Production studios, gaming and animation hubs and maker spaces developed with public owners on public land.
- Venues and heritage
- Museum, venue and heritage experience concessions with immersive exhibits and year-round programming.
- Direct proposals
- Creative projects brought to government under Article 15, including small-scale PPPs below $14.1 million.
- Partners
- Standing agreements with developers, contractors, tourism operators, banks and technology companies that complete each consortium.
What the company gains
The company gains long-term contracts with government and project companies, studios and venues to run and a role on projects from their first design to their last year of operation. Each project it brings to life becomes a showcase for sponsors, lenders and audiences and a route into the next consortium, in Jordan and across the region.
It also gains a position in how infrastructure is presented and experienced. The first creative company in the region to deliver PPP digital twins, immersive heritage experiences and tokenized creative venues will set the standard that later projects are measured against.
Next steps
How a creative industries company can start
Any creative industries company in Jordan can take this guide forward. The first steps use the studios, talent and tools the company already has.
01
Mandate
Board approval for a PPP creative program, with its services, the venues it will pursue and its first-year goals.
02
Team
A named program lead, with production, design, technology, finance and legal people drawn from the company’s existing teams.
03
Pipeline
A map of Jordan’s $86 billion of projects by sector and stage, and early meetings with the contracting authorities and sponsors whose projects need visuals, digital twins and public engagement.
04
Showcase
A sample digital twin, film and interactive model that shows sponsors and contracting authorities what the company delivers.
05
Partners
Developers, contractors, tourism operators, lenders and technology companies to complete each consortium.
06
Pilot
A first creative hub, immersive exhibit or heritage experience as a small-scale PPP or direct proposal, taken from idea to submission.
Jordan has the projects, a heritage that draws visitors from around the world and a law that lets a company propose its own. A PPP program gives your company the studios and venues to run and a central role in showing people the superintelligent infrastructure future before it is built.
The full document
Inside this guide
Seventeen pages and thirteen sections, from the case for a PPP program to the first steps, written for creative industries companies in Jordan.
Download the guide (PDF)
- 01IntroductionWhy a century of infrastructure needs rebuilding, and the $500 trillion it will take.p. 3
- 02The guideBring the $500 trillion PPP opportunity to lifep. 5
- 03Jordan and AqabaAn $86 billion pipeline to start withp. 6
- 04Artificial intelligenceHow AI designs, structures and runs PPP projects, and what it means for creative industries companies.p. 7
- 05RoboticsHow robots build infrastructure and keep it running, and what that means for creative industries companies.p. 8
- 06TokenizationHow tokenization funds projects from their own revenue, and the role it opens for creative industries companies.p. 9
- 07Small PPPs in parallelWhy many small PPPs teach a country faster than a few large ones.p. 10
- 08PPP research labsA lab in each sector, running ten small PPP projects a year.p. 11
- 09Unsolicited proposalsHow Jordan’s PPP law accepts direct proposals from private companies.p. 12
- 10Why creative industries companiesCreative companies let people see what will be builtp. 13
- 11The programThe program can sit inside the company’s production and design teams, with a PPP lead at its center and the studios, talent and tools the company already has behind it.p. 14
- 12AboutAbout Jordan PPP and what it offers.p. 15
- 13Next stepsHow a creative industries company can start: six first steps.p. 16
Questions
Questions about the guide for Creative Industries Companies in Jordan
- What does the guide for Creative Industries Companies in Jordan propose?
- Your company launches a PPP program to build and run studios, creative hubs, cultural venues and heritage experiences as public-private partnerships (PPPs) and to bring digital twins and visual storytelling to infrastructure.
- Why should creative industries companies in Jordan launch a PPP program?
- Creative companies let people see what will be built. A PPP has to win the trust of the public, the lenders and the government before anything is built, and museums, venues and heritage sites need content and programming to draw visitors for decades. Creative industries companies make the images, stories and experiences that do both.
- Which PPP projects can creative industries companies in Jordan take part in?
- Jordan has about $86 billion of PPP and infrastructure projects in development, $46 billion of them anchored in Aqaba. Every one of them will need images, models and stories that explain it to the public, investors and visitors. A Jordanian creative company that brings one project to life at home can carry the same studio and skills to the next one across the region.
- How can creative industries companies in Jordan start a PPP program?
- Any creative industries company in Jordan can take this guide forward. The first steps use the studios, talent and tools the company already has. The guide sets out six first steps: mandate, team, pipeline, showcase, partners and pilot.
- What does a PPP program give creative industries companies in Jordan?
- The company gains long-term contracts with government and project companies, studios and venues to run and a role on projects from their first design to their last year of operation. Each project it brings to life becomes a showcase for sponsors, lenders and audiences and a route into the next consortium, in Jordan and across the region.
- Is the guide for Creative Industries Companies in Jordan free?
- Yes. It is free to read on this page and free to download as a 17-page PDF, with the case for a PPP program, Jordan’s pipeline, the role of AI, robotics and tokenization, the program and six first steps.
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